No. 01 — Personal style intelligence

Your wardrobe,
understood.

MODAME learns what you own, how you dress and where life is taking you — then helps you decide what to wear.

MODAME Home dashboard with a male editorial look and personal style intelligence
Tue — 14°, light rain until noon · an overshirt dayNavy overshirt — unworn for six weeks, worth revisitingSaturday, 19:30 — dinner booked · three looks preparedNew combination found — ecru knit × grey flannelOctober in review — 22 wears across 14 piecesPacking suggestion ready — Copenhagen, five pieces, eight outfits

02The recognition

You probably own enough clothes.

The problem is rarely what is missing. It is remembering what you own, knowing what works together, and seeing familiar pieces with fresh eyes.

61

pieces in the average wardrobe

5

outfits worn on rotation

38%

of it quietly resting

ModaMe editorial image of an ivory tailored womenswear look in the city
From ModaMe's current editorial styling library
The real ModaMe Style DNA screen showing a refined personal style profile

03Meet MODAME

A personal stylist that learns you.

MODAME understands your wardrobe, preferences, routines and context. The more you use it, the more considered its recommendations become.

  • Learns your preferences

    Wears, skips and small corrections teach it what you actually like.

  • Plans around real context

    Weather, occasions, travel — folded into every suggestion.

  • Explains its reasoning

    Every outfit arrives with its logic in plain language.

  • Returns with ideas

    Timely observations, never a feed demanding attention.

04Add your wardrobe

Start with what you own.

Photograph your clothes, organise your wardrobe and give MODAME the foundation it needs to understand your personal style.

The real ModaMe Add Item photo flow

01 — Photograph

One picture per piece — taken on a bed, a door, a hanger.

Real Add Item flow

02 — Refined

ModaMe recognising a black blazer and its garment details

MODAME separates the garment from its background and files its metadata.

03 — Organised

A real populated ModaMe wardrobe grid

A searchable wardrobe: colour, material, fit, season — ready to be understood.

45 pieces · understood as one wardrobe

“Add a few pieces to begin. Build the rest over time.”

A real ModaMe generated smart-casual outfit with its score and styling rationale
A complete outfit composition created in ModaMe

05Complete outfits

More than matching clothes.

MODAME builds complete, wearable outfits with the right balance of colour, shape, texture, layering and occasion.

  • Topshirt or knit — never both competing
  • Bottomtrouser, always present
  • Footwearmatched to the day's ground
  • Layeroptional, weather-decided

Role-validated · no missing trousers, no competing knits, no winter linen

06Why it works

Know why it works.

MODAME explains the decisions behind each outfit, helping you build confidence and understand your own style over time.

“The relaxed knit softens the tailored trouser, while the darker palette keeps the outfit composed enough for dinner.”
  • Colour relationshiphow the palette sits together — and why it holds
  • Proportionthe silhouette arithmetic behind the look
  • Layering logicwhat the weather asked for, and how it was met
  • Occasion fitthe register of the room, read correctly

Reasoning written like a stylist would say it — never “this is stylish.”

The real ModaMe Quiet Authority outfit detail with styling rationale

07Build Around

Start with the piece you want to wear.

Choose any piece in your wardrobe. MODAME considers what you own, where you're going and how you like to dress — then builds the rest around it.

01 — Choose your anchor

02 — Set the occasion

The anchor stays locked. Everything else is composed around it.

Composed by MODAME — Office · Black Tailored Blazer

Locked
Layer
Black Tailored Blazer
Black Tailored Blazer
Top
Cream Knit Jumper
Cream Knit Jumper
Bottom
Cream Wide-Leg Trouser
Cream Wide-Leg Trouser
Footwear
Tan Leather Loafers
Tan Leather Loafers
Accessory
Silver Watch
Silver Watch

Swipe to see the full look →

Soft cream separates and precise black tailoring make a composed line. Tan leather keeps the contrast warm and wearable.
Alternative
Tan Structured Tote
Add the structured tote when the day moves between meetings.

08Plan for real life

Dress for what is actually happening.

Work, dinner, travel, weekends, weather and everything in between. MODAME plans around your life, not an imaginary one.

The real ModaMe planning screen with weather context and saved-look planning
The real populated ModaMe Saved Looks library

Save the looks worth repeating, then give them somewhere to be.

Real saved looks · real planning context

10Wardrobe intelligence

Wear more of what you already own.

MODAME surfaces forgotten pieces, reveals new combinations and helps the wardrobe you already have work harder — without adding to it.

A real populated ModaMe digital wardrobe
The real ModaMe item intelligence view for a green utility jacket
The real ModaMe Wardrobe Snapshot with wardrobe and saved-look metrics

11Style evolution

Style is not fixed.

MODAME learns as your wardrobe, routines and preferences change — and helps you see the direction your style is taking.

The real ModaMe Style DNA screen

The current read

Relaxed Italian, with Smart Casual undertones.

ModaMe brings the evidence together — saved looks, wardrobe additions and repeated choices — so the result feels personal rather than prescribed.

Wardrobe metrics that contribute to ModaMe's personal style intelligence
“A clearer picture of what you wear, what you save and the direction your style is taking.”

Style DNA — updated as you wear, not as you browse

12Buy less, buy better

Know what is worth adding.

When something is genuinely missing, MODAME identifies the gap and explains why it would improve the wardrobe you already have.

Wardrobe gap — identified this month

An unstructured mid-grey wool blazer

A genuine gap, not a nudge to shop: your two trousers and four tops would accept it, but no layer you own sits between the overshirt's ease and a suit's formality. Three planned occasions this quarter sit exactly there.

Pairs with 9 of your 16 topsUnlocks 11 outfits across office and dinnerSoft shoulder · single button · mid-grey
Reference flat lay featuring a grey tailored blazer with classic wardrobe pieces

Reference silhouette

Soft shoulder · single button · mid-grey

Editorial reference · Luk Sauvage / Pexels

MODAME earns nothing from what you buy. Suggestions appear only when a gap repeats across occasions — never as placement.

13Private by design

Your wardrobe is personal.

A stylist only works if the trust is absolute. These are the commitments MODAME is built on — in full in the privacy policy.

01

Your wardrobe images are yours

Photographs you add are stored privately to your account, used to build your wardrobe and nothing else. They are never published, shared or sold.

02

No training on your wardrobe

Your images and wear history are not used to train models that serve other people. Your style stays your own.

03

Permissions are opt-in

Camera for adding items, calendar for occasion planning, location for weather. Each is optional, each can be revoked, and MODAME works without them.

04

Deletion means deletion

Delete your account and your wardrobe, images, history and preferences are removed from our systems within 30 days.

05

Export anytime

Your wardrobe data and images can be exported whenever you like. Your history belongs to you.

06

Nothing sold, ever

MODAME is funded by its members, not by data. There is no advertising layer and no data brokerage.

14User stories

A little less uncertainty. A lot more confidence.

We publish real voices only. These notes come from the private beta, shared with permission.

I no longer stand in front of my wardrobe trying on five versions of the same outfit.

Private beta member

London · private beta, 2025

It showed me combinations I would never have considered, using clothes I already owned.

Private beta member

Copenhagen · private beta, 2025

The explanations are what changed it for me. I am learning why things work.

Private beta member

New York · private beta, 2025

As the beta grows, more members' notes will appear here — each one genuine, each one permitted. No invented praise.

A ModaMe editorial look with a long dark coat and tailored separates

15 — The MODAME world

Personal style is not having more options.
It is knowing which ones feel like you.

— The MODAME philosophy

Morning pause · Tima Miroshnichenko / Pexels

A film study

The wardrobe, the decision,
the door.

MODAME's films are observational, not aspirational theatre: morning light, a considered look, the small confidence of leaving without a second thought. The full hero film arrives with launch.

A ModaMe editorial look with navy tailoring and cream trousers

Tailored city dressing — from the current ModaMe editorial library

16 — Download

Know what
to wear.

Your wardrobe is already the beginning. MODAME does the rest — quietly, and better every week.

Free to download · iPhone and Android

Scan to download

Opens the right store for your phone — App Store or Google Play.

Not available in your region yet? Join the launch list — one email when it opens.

Download MODAMEFree